TikTok Ad Manager Supports Both Image and Video Ad Formats
Video Ad Specifications
The following table outlines the video ad specifications that apply to TikTok ad placements:
| Placement | Resolution | Aspect Ratio | File Size | Length |
|---|---|---|---|---|
| TopView | 1280x720 | 16:9 | Up to 500MB | Up to 60 seconds |
| In-Feed | 1280x720 | 16:9 or 9:16 | Up to 500MB | Up to 60 seconds |
| Brand Takeover | 1280x720 | 16:9 | Up to 500MB | Up to 3 seconds |
Image Ad Specifications
The following table outlines the image ad specifications that apply to TikTok ad placements:
| Placement | Resolution | Aspect Ratio | File Size |
|---|---|---|---|
| TopView | 1280x720 | 16:9 | Up to 500MB |
| In-Feed | 1280x720 | 16:9 or 9:16 | Up to 500MB |
| Brand Takeover | 1280x720 | 16:9 | Up to 500MB |
| Spark Ads | 1280x720 or 1080x1920 | 16:9 or 9:16 | Up to 500MB |
Conclusion
By following the guidelines outlined in this post, you can ensure that your TikTok ads are the right size, shape, and format for optimal performance. Remember to create engaging and visually appealing content that aligns with the TikTok community, and you'll be well on your way to social media success.
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